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27 Jun 2017

Health professionals remain at the very top of the Australian public’s regard, according to the latest Roy Morgan Image of Professions Survey.

The 2017 poll revealed nurses, doctors, pharmacists and dentists all rank in the top six professions people trusted the most.

The survey specifically asked respondents to rate 30 professions in regards to honesty and ethical standards.

Nurses rated the highest at 94 per cent, which is up two per cent since last year’s survey, and doctors came in second at 89 per cent (up three per cent).

They were followed by pharmacists on 84 per cent (down two per cent), while dentists came in at number six on 74 per cent (up four per cent).

Ranked between pharmacists and dentists are school teachers and engineers.

Languishing at the bottom of the survey are union leaders, TV reporters, Federal and State MPs, talk-back radio announcers, stockbrokers, insurance brokers and real estate agents.

Taking out the two very last places are advertising people, rating only five per cent, and car salesmen on a mere four per cent.

Sixteen professions decreased in the public’s esteem since last year, 12 professions increased (including doctors and nurses) and two professions remained unchanged.

Chief executive officer of Roy Morgan Research, Michele Levine, said the survey showed that the Australian public retained a high regard for their health professionals – particularly when compared to other professions.

“For the 23rd survey in a row Nurses have retained top spot (on 94 percent) ahead of several other medical professions, including Doctors on a new record high of 89 percent and Pharmacists on 84 per cent,” she said.

These are the main findings of a Roy Morgan telephone survey conducted on the nights of May 22-24, 2017, with 648 Australian men and women aged 14 and over.

Respondents were asked: “As I say different occupations, could you please say – from what you know or have heard - which rating best describes how you, yourself, would rate or score people in various occupations for honesty and ethical standards (Very High, High, Average, Low, Very Low)?”

The full results of the survey can be found here:

Chris Johnson





Published: 27 Jun 2017